The Social Media for Social Good Summit

Posted by Auren E. Kaplan on September 23, 2012 · Leave a Comment

This week has been a momentous one for individuals interested in using social media and technology to improve the state of the world. Mashable, in conjunction with the United Nations Foundation, the United Nations Development Project, Ericsson, the Bill and Melinda Gates Foundation, and 92Y have curated a multi-day event that speaks to the many corners [...]

Facebook Introduces Timeline For Brand Pages

Posted by Auren E. Kaplan on March 9, 2012 · Leave a Comment

Our favorite authors at Mashable had this to say about the new “timeline” feature for Brand pages. Here’s what’s new: 1. Updated Look and Feel What’s new: The format of Timeline for brands is quite similar to Timeline for personal profiles. It employs a cover photo at the top of the Page, and the Page is [...]

Filed under Blog · Tagged with advertising campaign, brand pages, corporate history, Facebook timeline, humanize the brand, Mashable, milestones, narrative, no default landing page, pin posts to top of Timeline, private messages between brands and users, product launches, social media, social media marketers, sticky post facebook, timeline