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How Social Media Networking Can Help Your Manufacturing Business

Posted by Auren E. Kaplan on March 11, 2012 · 1 Comment 

From Twamasnet: A Break with Branding Tradition By Beth Goodbaum A few of the most prominent social networking sites are already within their five year anniversary mark, leaving B2B marketing leaders with a choice: go with the flow or stay the traditional branding route.  As manufacturing web pages gradually undergo format changes from simple text [...]

Filed under Blog, Front Page Blog, Manufacturing · Tagged with B2B marketing, Brian Solis, building business loyalty, Channellock, Chris Brogan, community manager, contractors, Deidre Breakenridge, direct line of communication to people who use and enjoy manufacturing products, electricians, enable collaboration, Facebook, Facebook fan pages, farmers, handymen, HVAC technicians, LinkedIn, manufacturer marketer of the year, manufacturing, manufacturing web pages, marketing studies, mechanics, multi-contributor environments, New Marketing Labs, pliers manufacturer, plumbers, podcasting, public relations strategy, RSS technology, share industry specific information, social mass marketing trend, social media, Social media networking, streaming video, trade businesses, traditional branding, Trust Agents, Twitter, video creation and sharing, video information sharing, YouTube

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Kaplan Social Media CEO Auren Kaplan has managed social media accounts and blogs for Software-as-a-Service (SaaS) company POOL4TOOL America, Ann Arbor non-profit Center for Automotive Research, startup co-working space The HUB LA, cause-integrated company CAUSECAST and global blog Huffington Post.


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